SHOWROOM: “Exercise in inspiring style in the heart of an industrial zone”

Chance has nothing to do it, everything is measured exactly to ensure the recipe is perfect. Soraya DEFFAR has launched her first showroom in the Lille area, in an ambiance that translates paradoxical atmospheres. Dark decoration and ideas full of light, throne-like seats bringing antique style comfort to a contemporary, graphic world, engravings to take your breath away and an atypical floor mirror which can only be the reflection of yourself … 

A creative laboratory decorated with elegant jewellery, everything is mixed together here: Waxed concrete, acoustic textiles, wood panelling, patinas, raw steel, luxurious textiles...

Decorated with a massive print that invites us to travel, the Pretexte signature is very definitely unique: printed floor coverings, porcelain tiles, prints on leather and marble, printed wall covering, printed wood panelling, printed mirrors, wall papers, this place is marked PERSONALIZATION.

This unique space is an ideas box and a place of inspiration in terms of decoration, design and interior architecture. It is also a workspace that invites us to create beautiful compositions. Music, perfume and snacks put a timeless stamp on this place where it feels good to be, and to stay.